Blog — technology RSS

7 Ways Your Restaurant is Losing Money—And How to Fix It Technologically

Posted by Johnnie Sanchez on 2016-01-07   If you own or work for a non-formal restaurant, this blog post is for you. These are seven of the most common mistakes that restaurants are making and how to remedy them. Make these improvements, and watch your customers become happier and your restaurant become more crowded with new people coming to try your restaurant.   1) People want to watch something but they're not sure if they'll be able to get their channel—or you don't even have a TV.  Solution? You're under-utilizing your TV and your cable package (which most people no longer have). You're a sports bar, but you only play sports games. Which is logical. But in this market, you need to do...

Continue reading

The Greatest Marketing Book for Technology Entrepreneurs That You've Never Heard Of

Posted by Johnnie Sanchez on 2016-02-11   While browsing Creative Mornings, I happened to come across a talk called “Career Advice for Troublemakers”. If you’re a creative person or ever “ignore authority, laugh at convention and look for ways to change things”, I beg you to watch this 30 minute talk. The speaker, Chris Coleman, lives in Atlanta, has a Creative Writing degree, and specializes in marketing for tech companies. Funnily enough, I share these three traits and many more with her. Instant girl crush. After listening to the talk I knew I had to find out more about this woman. I immediately went out and bought her out-of-print book The Green Banana Papers. I was weary since it was published in 2000, but it’s...

Continue reading